With the transformation of the advertising industry over the past several years, it’s important for advertisers to understand how the different levers of advertising affect sales so they can make better, more informed decisions about how to plan their campaigns.
The ordinance, which now goes to Mayor Ed Lee for final action, is the first of its kind to pass in the U.S. — but could create a ripple effect through the entire food supply chain.
Fortified foods such as probiotics and prebiotics are of elevated interest to young American adults and health conscious consumers.
The food manufacturer is entering a crowded sector, with other players in the space including Gerber, Once Upon a Farm and Campbell’s Plum Organics.
Washington-based grocer Harbor Greens has learned to fend off competition from national rivals including Whole Foods and Kroger-owned Main & Vine by focusing on in-store experience and incorporating offerings such as a craft beer taproom, a selection of prepared foods, pre-cut produce and an active presence online and on social media. “Everyone wants to go see the new shiny place. But if you continue to do what you do right, people come back,” co-owner Chad Roy said.
Accelerating online efforts and membership fee perks are helping Costco ward off the impacts of quickly shifting trends in the food retail industry.
US grocery shoppers flocked to check out German discount grocer Lidl’s first nine stores in the Carolinas and Virginia when they opened in June, but many have returned to Kroger, Walmart and other established food retailers, according to an inMarket analysis. So far, Lidl has opened 37 supermarkets in five US states, and it aims to grow to about 100 by next summer.
The compliance date for the updated Nutrition Facts label has been extended to Jan. 1, 2020 — about a year and a half from the initial deadline of July 26, 2018 — according to a constituent update from the U.S. Food and Drug Administration. The agency will accept comments on the new deadline for 30 days.
While kale remains popular, increasingly it must share the limelight with other dark, leafy greens, hot peppers, ‘superfoods’ and produce linked to Hispanic culture, all of which are gaining popularity, according to a new report from Packaged Facts that details produce winners, losers and the flavor trends they inspire.
Companies may capture growth in the premium marketplace through innovation, renovation or acquisition. Consumer perceptions of premium vary, but the Hartman Group defines premium as food and beverage experiences built on uncommon product attributes that reshape the definition of quality.